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Discover industry insights, the latest news and other exciting updates from our team.

Beccy Gregory

Beccy Gregory

Recent Posts

Top 10 tips to improve lead conversion

We want to make sure you’re not falling at the last hurdle when it comes to converting leads. It may seem like you’re doing everything right - building traffic and growing leads but your leads just aren’t converting into contacts, opportunities or sales. We’ve put together our 10 top tips for...

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Tags: Lead Generation

Posted by Beccy Gregory
on January 15, 2018

How inbound marketing will help your business to grow

The internet has completely transformed the way consumers buy products and interact with brands. Rather than going into a shop and talking to a salesperson, using their advice to make a purchase, consumers now use the internet to search for solutions to their problems.

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Tags: Inbound Marketing, Communications, Marketing

Posted by Beccy Gregory
on December 4, 2017

5 tips for how blogging can win you customers

A blog is an essential marketing platform to get your business more online visibility and help you convert leads into customers. Just like social media and email marketing, your business blog, when used correctly, can support business growth.

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Posted by Beccy Gregory
on November 21, 2017

Top 10 tips to increase leads

It might sound obvious but no matter how amazing your product or service is, your business will never grow or succeed if people don’t know about it. Increasing awareness of your business means more leads which in turn creates more revenue which, of course, means more profit and business growth. If...

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Tags: Inbound Marketing

Posted by Beccy Gregory
on November 10, 2017

Upgrade Your Email Tactics

It’s time to evaluate and improve your email marketing tactics. If you’re using email there’s a number of techniques and methods you can incorporate into your activity to ensure email is driving the results you need. We’ll talk you through a few initial steps you can take to start building on your...

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Tags: Online Marketing

Posted by Beccy Gregory
on October 23, 2017

Why your website isn't generating business

According to research conducted by the Office for National Statistics, between January and March 2017, 89% of adults in the UK used the internet, up from 88% in 2016. From helping your business gain credibility and showcasing your work, to giving you the ability to target a wider market, your...

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Posted by Beccy Gregory
on October 5, 2017

How to write a content marketing plan that works

Content marketing is hugely important and forms the foundations of other marketing activity; it’s the basis of much inbound marketing and the backbone of SEO. By creating engaging content, you're helping put your brand in prime position to attract and convert potential customers.

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Tags: Marketing

Posted by Beccy Gregory
on October 3, 2017

How to use LinkedIn to create leads

If you’re looking to target business buyers and professionals with your products and services, LinkedIn is the social media platform for you. Much more than just an online CV, LinkedIn allows you to build relationships, establish thought leadership, generate leads, gain insights, conduct market...

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Tags: Social Media, Communications, Lead Generation

Posted by Beccy Gregory
on September 29, 2017

How long does it take to develop an inbound marketing strategy?

In order to develop an inbound marketing strategy, you need to set the foundations to ensure your plan is going to be effective and work to support your business goals and objectives.

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Tags: Inbound Marketing

Posted by Beccy Gregory
on September 14, 2017

Using Video in your Online Marketing Strategy

According to Entrepreneur, it is predicted that, by 2019 80% of online content will be video. Such a forecast seems entirely likely considering the rise of video content online in recent years. With online video now accounting for over two-thirds of all internet traffic.

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Tags: Online Marketing

Posted by Beccy Gregory
on June 5, 2017