An impressive media launch can help to make or break a campaign, setting the foundation for future activity. It’s key to make sure you’re ticking all the right boxes, so we’ve put together some helpful points to consider when planning a PR launch – and most importantly – how to avoid any common...
Social media has transformed the way businesses interact with and market to their target audiences. For the travel and leisure sector, the rise in the internet and the growing popularity of social channels has fundamentally changed destination marketing.
Tags: Online Marketing, Communications
The internet has completely transformed the way consumers buy products and interact with brands. Rather than going into a shop and talking to a salesperson, using their advice to make a purchase, consumers now use the internet to search for solutions to their problems.
Tags: Inbound Marketing, Communications, Marketing
If you’re looking to target business buyers and professionals with your products and services, LinkedIn is the social media platform for you. Much more than just an online CV, LinkedIn allows you to build relationships, establish thought leadership, generate leads, gain insights, conduct market...
Tags: Social Media, Communications, Lead Generation
"Public relations is the discipline which looks after reputation, with the aim of earning understanding and support and influencing opinion and behaviour. It is the planned and sustained effort to establish and maintain goodwill and mutual understanding between an organisation and its publics."
Tags: Communications
In a previous blog, we broke some myths of PR, and explained how public relations is more than just writing press releases.
Tags: Communications, PR
“If I was down to my last dollar, I’d spend it on public relations.”
Tags: Communications, PR
Ali Hutchinson, an Arbonne Independent Consultant and blogger is passionate about clean eating, fitness, nutrition and wellbeing and wants to support others on their healthy living journey to achieve amazing results.
Tags: Design, Development, Digital, Communications
Over the past few years, media campaigns have had a huge influence on our lives - changing our behaviours and the way we live our lives. Many larger campaigns have the power to encourage people to make significant lifestyle changes which shows the huge weight these brands have across a large...
Tags: Design, Online Marketing, Communications
We're incredibly proud of the work we complete for our clients which is why we wanted to shine a light on our recent collaboration with Roker Pier & Lighthouse.
Tags: Design, Development, Digital, Communications