We’re so delighted to announce a new dedicated online marketing service area as a result of increasing client demand and exciting new business wins.
From our office in the Northern Design Centre, we’ve established a dedicated online marketing service focussing on boosting search performance and conversion rates for our client base, from transactional purchases and lead generation to customer sign up.
We pride ourselves on having a team of experts in their fields, who work collaboratively, providing our clients with full-service marketing campaigns and activity. Although online marketing is a service we’ve provided our clients with for a number of years now, we decided it was time to create an expanded expert team in-house that will focus solely on offering effective and results-driven online marketing solutions, alongside the existing design, communications and development teams.
This new dedicated online marketing offering will be headed up by Rebecca Gregory, who some of you may already know since she joined team r//evolution back in September 2015. Rebecca and her team will work on a range of exciting national and regional brand campaigns, creating innovative digital solutions across a wide range of sectors.
Rebecca has been providing online marketing services to our clients since she joined the company and is a real talent, so it was a natural transition for her to lead the online marketing service area. We have worked closely with Rebecca to further develop her skill set and our clients are already seeing great results.
With the percentage of women in IT currently less than 20%, Rebecca’s new role puts her in the minority in her industry.
Rebecca has told us that she’s thrilled to have been given the opportunity to head up the online marketing team here at r//evolution. While the digital landscape tends to be dominated by men there are a number of very strong female role models progressing careers within the technology sector which have been inspirational in Rebecca’s career development.
“I feel that the establishment of the dedicated online marketing service area and development of my role is testament to the forward-thinking and innovative nature of r//evolution - we want our clients to have the very best service from industry experts.”
Our clients are already seeing positive results from a strategic online marketing approach, with growth in website traffic, success across social media channels and increased sales as a result of online marketing campaigns.
Online marketing is an increasingly important part of the the marketing mix. By providing a dedicated team, we’re better positioned to identify opportunities for our clients, helping them to achieve real business benefits such as increased lead generation and purchases through search engine optimisation, online advertising, paid search and conversion rate optimisation.
This is a fantastic development for us as we continue to grow the business. We’ve already secured several major new client contracts this year so it’s an exciting time for r//evolution.