Blog

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Discover industry insights, the latest news and other exciting updates from our team.

The importance of social media in destination marketing

Social media has transformed the way businesses interact with and market to their target audiences. For the travel and leisure sector, the rise in the internet and the growing popularity of social channels has fundamentally changed destination marketing.

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Tags: Online Marketing, Communications

Posted by Anna Graham
on January 18, 2018

Top 10 tips to improve lead conversion

We want to make sure you’re not falling at the last hurdle when it comes to converting leads. It may seem like you’re doing everything right - building traffic and growing leads but your leads just aren’t converting into contacts, opportunities or sales. We’ve put together our 10 top tips for...

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Tags: Lead Generation

Posted by Beccy Gregory
on January 15, 2018

How to better align your sales and marketing activity

In order for any business to run smoothly, it’s essential that everyone works together to achieve clearly defined goals. This can be easier said than done sometimes as we’re sure you would agree. While sales and marketing teams often work closely together, it’s not uncommon for sales team to...

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Posted by Helen Hardy
on January 9, 2018

Our Work with Visit Orkney...

Earlier this year, we were thrilled to find out that we’d been successful in our bid to win the contract to design both the 2018 Visitor Guide and Insider Guide for Orkney, Scotland.

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Tags: Design

Posted by Ros Haverson
on January 2, 2018

How to write a content marketing plan that works

Content marketing is hugely important and forms the foundations of other marketing activity; it’s the basis of much inbound marketing and the backbone of SEO. By creating engaging content, you're helping put your brand in prime position to attract and convert potential customers.

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Tags: Marketing

Posted by Anna Graham
on December 20, 2017

Hooray! Award-win for r//evolution at the CIPR Awards

We were delighted to receive an award at this year’s Chartered Institute of Public Relations (CIPR) PRide Awards on Friday night.

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Posted by Anna Graham
on December 13, 2017

Why your website isn't generating enough leads

Your website provides a fantastic platform to generate lots of new business. Nearly all businesses and organisations have a website, and if you don’t you have one, you will be at a massive disadvantage to your competition. However, having a website does not mean instant success with regards to...

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Tags: Lead Generation

Posted by Adam Blenkinsop
on December 11, 2017

Introducing custom designed estate agency and letting agency websites with property management software integration

We’re proud to have developed a new system which allows us to integrate estate agency and letting agency software such as Jupix and Expert Agent into our custom designed websites, so estate agencies can now have beautiful, bespoke websites, which update automatically from estate agent in-house...

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Posted by Sam Leaver
on December 7, 2017

How inbound marketing will help your business to grow

The internet has completely transformed the way consumers buy products and interact with brands. Rather than going into a shop and talking to a salesperson, using their advice to make a purchase, consumers now use the internet to search for solutions to their problems.

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Tags: Inbound Marketing, Communications, Marketing

Posted by Beccy Gregory
on December 4, 2017

We’ve launched our Christmas charity campaign

As it is the season of joy and goodwill, we thought that, rather than sending corporate Christmas cards this year, we would support three very worthy charities.

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Posted by Gill Burgess
on December 1, 2017