A lot of websites seem to have a blog, but have you ever wondered why? Blogs offer a huge benefit to brands, in terms of web traffic, engagement, lead-generation, as well as showing who you are as a business and what you do. Producing a whole host of positive results when used correctly, blogs can...

You've heard the saying - a picture paints a thousand words. If that’s the case, just think about how many words a moving image could depict! Step forward Twitter’s latest app, Periscope.

t’s no surprise that us marketers have really woken up to the power of visual communication, and some of the big brands are doing a cracking job at it. With up to 85% of people describing themselves as Visual Learners, according to Trend Reports, there has never been any doubt that pictures play a...

At r//evolution, we have a pretty impressive portfolio of projects we have delivered for clients in the travel and tourism sector. Just one example is Visit Bradford – the destination marketing organisation for Bradford Metropolitan District Council. And while we strive to deliver real r//esults...

Did you see it? On Monday 1st December (while people were battling to peel back the tin foil behind the first window of their advent calendars – you know what we mean!) BBC Breakfast aired a really interesting interview with the Chartered Institute of Marketing(CIM).

One objective of marketing communications is third party endorsement. This means effectively telling your brand’s story and creating brand advocates; encouraging people to support your product, service or point of view.