Blog

blog.

Discover industry insights, the latest news and other exciting updates from our team.

The importance of social media in destination marketing

Social media has transformed the way businesses interact with and market to their target audiences. For the travel and leisure sector, the rise in the internet and the growing popularity of social channels has fundamentally changed destination marketing.

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Tags: Online Marketing, Communications

Posted by Anna Graham
on January 18, 2018

How inbound marketing will help your business to grow

The internet has completely transformed the way consumers buy products and interact with brands. Rather than going into a shop and talking to a salesperson, using their advice to make a purchase, consumers now use the internet to search for solutions to their problems.

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Tags: Inbound Marketing, Communications, Marketing

Posted by Beccy Gregory
on December 4, 2017

How to use LinkedIn to create leads

If you’re looking to target business buyers and professionals with your products and services, LinkedIn is the social media platform for you. Much more than just an online CV, LinkedIn allows you to build relationships, establish thought leadership, generate leads, gain insights, conduct market...

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Tags: Social Media, Communications, Lead Generation

Posted by Beccy Gregory
on September 29, 2017

Why we love PR

"Public relations is the discipline which looks after reputation, with the aim of earning understanding and support and influencing opinion and behaviour. It is the planned and sustained effort to establish and maintain goodwill and mutual understanding between an organisation and its publics."

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Tags: Communications

Posted by Anna Graham
on September 18, 2017

The Do's and Don'ts of writing a Press Release

In a previous blog, we broke some myths of PR, and explained how public relations is more than just writing press releases.

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Tags: Communications

Posted by Anna Graham
on June 14, 2017

Breaking the Myths: Why PR should be part of your business strategy

“If I was down to my last dollar, I’d spend it on public relations.”

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Tags: Communications

Posted by Frankie Boyle
on March 30, 2017

Our Work with Ali Hutchinson

Ali Hutchinson, an Arbonne Independent Consultant and blogger is passionate about clean eating, fitness, nutrition and wellbeing and wants to support others on their healthy living journey to achieve amazing results.

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Tags: Design, Development, Digital, Communications

Posted by Gill Burgess
on March 15, 2017

How media campaigns are changing the way we live

Over the past few years, media campaigns have had a huge influence on our lives -  changing our behaviours and the way we live our lives. Many larger campaigns have the power to encourage people to make significant lifestyle changes which shows the huge weight these brands have across a large...

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Tags: Design, Online Marketing, Communications

Posted by Frankie Boyle
on January 13, 2017

Roker Pier & Lighthouse

We're incredibly proud of the work we complete for our clients which is why we wanted to shine a light on our recent collaboration with Roker Pier & Lighthouse.

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Tags: Design, Development, Digital, Communications

Posted by Frankie Boyle
on November 9, 2016

Celebrating with Children North East for their 125th Year

This week we wanted to share with you some of the amazing work and news of our charity of the year, Children North East.

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Tags: Communications

Posted by Frankie Boyle
on July 12, 2016