--- title: Blog | r//evolution marketing | Creative Marketing Agency Newcastle | Social Media description: Social Media | Marketing insight and blogs from r//evolution marketing - award-winning North East marketing agency --- [![R Evolution](https://blog.r-evolution.co.uk/hubfs/Revolution%20July2017/Images/logo.png) ![R Evolution](https://blog.r-evolution.co.uk/hubfs/Revolution%20July2017/Images/logo_menu.png)](https://www.r-evolution.co.uk/) - [Revenue Growth Strategy](https://www.r-evolution.co.uk/revenue-growth-strategy) - [Digital Transformation](https://www.r-evolution.co.uk/digital-transformation) - [Customer Acquisition](https://www.r-evolution.co.uk/customer-acquisition) - [Customer Nurturing](https://www.r-evolution.co.uk/customer-nurturing) - [r//esources Centre](https://www.r-evolution.co.uk/resources-centre) - [Blog](https://blog.r-evolution.co.uk/) - [About Us](https://www.r-evolution.co.uk/about-us) - [Our Work](https://www.r-evolution.co.uk/our-work) - [Careers](https://www.r-evolution.co.uk/careers) - [Get in Touch](https://www.r-evolution.co.uk/contact) ![Blog](https://www.r-evolution.co.uk/sites/default/files/marketing-blog.jpg "Blog") # blog*.* #### Discover industry insights, the latest news and other exciting updates from our team. [Go](https://blog.r-evolution.co.uk/topic/social-media#scroll_bottom) [![](https://blog.r-evolution.co.uk/hubfs/gdpr%20Blog%20Header.jpg)](https://blog.r-evolution.co.uk/the-importance-of-content-marketing-in-a-b2b-environment-and-how-to-beat-the-competition) ## [The importance of content marketing in a B2B environment and how to beat the competition](https://blog.r-evolution.co.uk/the-importance-of-content-marketing-in-a-b2b-environment-and-how-to-beat-the-competition) You may think that inbound marketing tactics are primarily only for B2C businesses but, with 95% of B2B buyers considering content as trustworthy when evaluating a company, it’s clear to see that creating engaging and insightful text, videos and images is important for all companies. [Read More](https://blog.r-evolution.co.uk/the-importance-of-content-marketing-in-a-b2b-environment-and-how-to-beat-the-competition) Tags: [Social Media](https://blog.r-evolution.co.uk/topic/social-media), [Inbound Marketing](https://blog.r-evolution.co.uk/topic/inbound-marketing), [Online Marketing](https://blog.r-evolution.co.uk/topic/online-marketing), [Communications](https://blog.r-evolution.co.uk/topic/communications), [Marketing](https://blog.r-evolution.co.uk/topic/marketing) Posted by [Samantha Wilcox](https://blog.r-evolution.co.uk/author/samantha-wilcox) on July 19, 2018 - [Tweet](https://twitter.com/share) --- [![](https://blog.r-evolution.co.uk/hubfs/GDPR5%20blog%20header.jpg)](https://blog.r-evolution.co.uk/how-to-use-social-media-advertising-to-generate-new-leads) ## [How to use social media advertising to generate new leads](https://blog.r-evolution.co.uk/how-to-use-social-media-advertising-to-generate-new-leads) In some quarters GDPR is seen as a road-block to effective marketing. With much tighter restrictions on marketing communications, some marketers could be forgiven in thinking the ability to generate leads has been severely impacted. [Read More](https://blog.r-evolution.co.uk/how-to-use-social-media-advertising-to-generate-new-leads) Tags: [Social Media](https://blog.r-evolution.co.uk/topic/social-media), [Inbound Marketing](https://blog.r-evolution.co.uk/topic/inbound-marketing), [Online Marketing](https://blog.r-evolution.co.uk/topic/online-marketing) Posted by [Chris Glancey](https://blog.r-evolution.co.uk/author/chris-glancey) on July 16, 2018 - [Tweet](https://twitter.com/share) --- [![](https://blog.r-evolution.co.uk/hubfs/GDPR%20blog%202%20header.jpg)](https://blog.r-evolution.co.uk/lessening-the-impact-identifying-your-quick-wins-post-gdpr) ## [Lessening the impact – identifying your quick wins post GDPR](https://blog.r-evolution.co.uk/lessening-the-impact-identifying-your-quick-wins-post-gdpr) So, as a professional marketeer or business owner, just how do you go about your marketing now that GDPR is finally here and in full swing? [Read More](https://blog.r-evolution.co.uk/lessening-the-impact-identifying-your-quick-wins-post-gdpr) Tags: [Social Media](https://blog.r-evolution.co.uk/topic/social-media), [Communications](https://blog.r-evolution.co.uk/topic/communications), [Marketing](https://blog.r-evolution.co.uk/topic/marketing), [Lead Generation](https://blog.r-evolution.co.uk/topic/lead-generation), [PPC](https://blog.r-evolution.co.uk/topic/ppc) ![](https://blog.r-evolution.co.uk/hubfs/Staff%20Photos/anna.jpg) Posted by [Anna Graham](https://blog.r-evolution.co.uk/author/anna-graham) on June 13, 2018 - [Tweet](https://twitter.com/share) --- [![](https://blog.r-evolution.co.uk/hubfs/blog_hubspot-1.jpg)](https://blog.r-evolution.co.uk/can-any-good-come-from-jumping-on-a-bandwagon) ## [Can any good come from jumping on a bandwagon?](https://blog.r-evolution.co.uk/can-any-good-come-from-jumping-on-a-bandwagon) April traditionally begins in a myriad of mirth, with brands showing their playful sides on everything from fake products (avocado Coca-Cola anyone?) to parliamentary offices taking the time to troll…unless of course EU Passports will indeed be taking on a very different brand identity in the... [Read More](https://blog.r-evolution.co.uk/can-any-good-come-from-jumping-on-a-bandwagon) Tags: [Social Media](https://blog.r-evolution.co.uk/topic/social-media), [Communications](https://blog.r-evolution.co.uk/topic/communications), [Marketing](https://blog.r-evolution.co.uk/topic/marketing) Posted by [Samantha Wilcox](https://blog.r-evolution.co.uk/author/samantha-wilcox) on April 18, 2018 - [Tweet](https://twitter.com/share) --- [![](https://blog.r-evolution.co.uk/hubfs/ThinkstockPhotos-869957794%20(1).jpg)](https://blog.r-evolution.co.uk/three-top-tips-for-writing-a-consumer-focused-content-marketing-plan) ## [Three top tips for writing a consumer-focused content marketing plan](https://blog.r-evolution.co.uk/three-top-tips-for-writing-a-consumer-focused-content-marketing-plan) We’re sure by now you’re familiar with the concept of content marketing; creating engaging content to help establish your brand as a key player in your market, to attract and convert potential customers. [Read More](https://blog.r-evolution.co.uk/three-top-tips-for-writing-a-consumer-focused-content-marketing-plan) Tags: [Social Media](https://blog.r-evolution.co.uk/topic/social-media), [Marketing](https://blog.r-evolution.co.uk/topic/marketing) ![](https://www.r-evolution.co.uk/sites/default/files/styles/team_photo/public/rebecca.jpg?itok=z8za5vDl) Posted by [Beccy Gregory](https://blog.r-evolution.co.uk/author/beccy-gregory) on April 17, 2018 - [Tweet](https://twitter.com/share) --- [![](https://blog.r-evolution.co.uk/hubfs/Blog%20Images/social-media-leads.jpg)](https://blog.r-evolution.co.uk/5-simple-steps-to-boost-engagement-on-social-media) ## [5 simple steps to boost engagement on social media](https://blog.r-evolution.co.uk/5-simple-steps-to-boost-engagement-on-social-media) Social media is a wonderful tool in the marketing mix for any business. Twitter, Instagram, Linkedin, Facebook, Pinterest and more are likely to be daily platforms for many of your customers, stakeholders and employees – so be sure to know how to use them well. [Read More](https://blog.r-evolution.co.uk/5-simple-steps-to-boost-engagement-on-social-media) Tags: [Social Media](https://blog.r-evolution.co.uk/topic/social-media), [Communications](https://blog.r-evolution.co.uk/topic/communications), [Marketing](https://blog.r-evolution.co.uk/topic/marketing) ![](https://blog.r-evolution.co.uk/hubfs/Staff%20Photos/anna.jpg) Posted by [Anna Graham](https://blog.r-evolution.co.uk/author/anna-graham) on March 15, 2018 - [Tweet](https://twitter.com/share) --- [![](https://blog.r-evolution.co.uk/hubfs/Blog%20Images/linkedin-leads.jpg)](https://blog.r-evolution.co.uk/how-to-use-linkedin-to-create-leads) ## [How to use LinkedIn to create leads](https://blog.r-evolution.co.uk/how-to-use-linkedin-to-create-leads) If you’re looking to target business buyers and professionals with your products and services, LinkedIn is the social media platform for you. Much more than just an online CV, LinkedIn allows you to build relationships, establish thought leadership, generate leads, gain insights, conduct market... [Read More](https://blog.r-evolution.co.uk/how-to-use-linkedin-to-create-leads) Tags: [Social Media](https://blog.r-evolution.co.uk/topic/social-media), [Communications](https://blog.r-evolution.co.uk/topic/communications), [Lead Generation](https://blog.r-evolution.co.uk/topic/lead-generation) ![](https://www.r-evolution.co.uk/sites/default/files/styles/team_photo/public/rebecca.jpg?itok=z8za5vDl) Posted by [Beccy Gregory](https://blog.r-evolution.co.uk/author/beccy-gregory) on September 29, 2017 - [Tweet](https://twitter.com/share) --- [![](https://blog.r-evolution.co.uk/hubfs/Blog%20Images/Social%20Media%20Advertising%20To%20Boost%20or%20Not%20to%20Boost.jpg)](https://blog.r-evolution.co.uk/social-media-advertising-to-boost-or-not-to-boost) ## [Social Media Advertising: To Boost or Not to Boost?](https://blog.r-evolution.co.uk/social-media-advertising-to-boost-or-not-to-boost) Social media sites such as Facebook and Instagram have many algorithms in place to determine which posts you see and which are buried at the bottom of your News Feed. This can make it harder for businesses who want to get their messages out on social media. So, the question is, should you pay for... [Read More](https://blog.r-evolution.co.uk/social-media-advertising-to-boost-or-not-to-boost) Tags: [Social Media](https://blog.r-evolution.co.uk/topic/social-media), [Online Marketing](https://blog.r-evolution.co.uk/topic/online-marketing) ![](https://blog.r-evolution.co.uk/hubfs/Staff%20Photos/frankie.jpg) Posted by [Frankie Boyle](https://blog.r-evolution.co.uk/author/frankie-boyle) on August 17, 2017 - [Tweet](https://twitter.com/share) --- [![](https://blog.r-evolution.co.uk/hubfs/Blog%20Images/social%20media.jpg)](https://blog.r-evolution.co.uk/social-media-what-you-should-be-doing-to-make-your-business-stand-out) ## [Social Media: What you should be doing to make your business stand out](https://blog.r-evolution.co.uk/social-media-what-you-should-be-doing-to-make-your-business-stand-out) Many people think social media management is as simple as posting content on Facebook, Twitter, LinkedIn, Instagram or any of the other social platforms you might care to mention. According to our Digital Director Adam Blenkinsop, that’s fine if all you want to do is have a presence. If you want to... [Read More](https://blog.r-evolution.co.uk/social-media-what-you-should-be-doing-to-make-your-business-stand-out) Tags: [Social Media](https://blog.r-evolution.co.uk/topic/social-media) ![](https://blog.r-evolution.co.uk/hubfs/Staff%20Photos/frankie.jpg) Posted by [Frankie Boyle](https://blog.r-evolution.co.uk/author/frankie-boyle) on February 28, 2017 - [Tweet](https://twitter.com/share) --- [![](https://blog.r-evolution.co.uk/hubfs/Blog%20Images/facebook-reactions.jpg)](https://blog.r-evolution.co.uk/showing-your-true-emotions-with-facebook) ## [Showing your true emotions with Facebook](https://blog.r-evolution.co.uk/showing-your-true-emotions-with-facebook) Remember when Facebook introduced the ‘Like’ button back in 2009 giving us the power to show our appreciation for status updates, photos and other content? Well the social media giant is set to revolutionise the way we express our true emotions as it rolls out ‘Reactions’. [Read More](https://blog.r-evolution.co.uk/showing-your-true-emotions-with-facebook) Tags: [Social Media](https://blog.r-evolution.co.uk/topic/social-media) ![](https://blog.r-evolution.co.uk/hubfs/Staff%20Photos/frankie.jpg) Posted by [Frankie Boyle](https://blog.r-evolution.co.uk/author/frankie-boyle) on February 19, 2016 - [Tweet](https://twitter.com/share) --- [All posts](https://blog.r-evolution.co.uk/all) [Next](https://blog.r-evolution.co.uk/topic/social-media/page/2) # Sign up*.* # Digital innovation*.* #### If you need intelligent, user and mobile friendly web design, development or digital solutions we’d be happy to help. Speak to our knowledgeable team to boost your online performance. 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