It’s time to evaluate and improve your email marketing tactics. If you’re using email there’s a number of techniques and methods you can incorporate into your activity to ensure email is driving the results you need. We’ll talk you through a few initial steps you can take to start building on your...

Imagine for a moment that you have planned the perfect party. You’ve bought the decorations, food, drink and a new outfit for the evening. You’ve spent so long planning this party, the room looks brilliant and you’re really looking forward to the night ahead but wait… where are the guests? If...

Social media sites such as Facebook and Instagram have many algorithms in place to determine which posts you see and which are buried at the bottom of your News Feed. This can make it harder for businesses who want to get their messages out on social media. So, the question is, should you pay for...

According to Entrepreneur, it is predicted that, by 2019 80% of online content will be video. Such a forecast seems entirely likely considering the rise of video content online in recent years. With online video now accounting for over two-thirds of all internet traffic.

We’re so delighted to announce a new dedicated online marketing service area as a result of increasing client demand and exciting new business wins.

What is bounce rate? The bounce rate of your website relates to the percentage of visitors making single page visits – that is, the number of people who arrive and look at only one page before leaving the site. Bounce rate can be an important metric to understand how visitors are using your...

Over the past few years, media campaigns have had a huge influence on our lives - changing our behaviours and the way we live our lives. Many larger campaigns have the power to encourage people to make significant lifestyle changes which shows the huge weight these brands have across a large...

It often seems that we are under constant bombardment from businesses that are desperate for our attention. Whether it’s an email, a social media post or an app notification, there are so many different marketing messages all battling for your attention. With so much ‘noise’ around, how do you make...

We know that it’s tempting to jump straight into the more creative aspects of your marketing, but having a well-defined marketing strategy is certainly important in the performance of your business.

With 2016 well underway, we’ve been looking ahead to see what the rest of the year might hold for r//evolution and marketing as a whole. With our foresight hats on, we’ve had a think about what trends we’re expecting to see make waves in the marketing sector over the coming year.