--- title: Blog | r//evolution marketing | Creative Marketing Agency Newcastle | Tech Sector description: Tech Sector | Marketing insight and blogs from r//evolution marketing - award-winning North East marketing agency --- [![R Evolution](https://blog.r-evolution.co.uk/hubfs/Revolution%20July2017/Images/logo.png) ![R Evolution](https://blog.r-evolution.co.uk/hubfs/Revolution%20July2017/Images/logo_menu.png)](https://www.r-evolution.co.uk/) - [Revenue Growth Strategy](https://www.r-evolution.co.uk/revenue-growth-strategy) - [Digital Transformation](https://www.r-evolution.co.uk/digital-transformation) - [Customer Acquisition](https://www.r-evolution.co.uk/customer-acquisition) - [Customer Nurturing](https://www.r-evolution.co.uk/customer-nurturing) - [r//esources Centre](https://www.r-evolution.co.uk/resources-centre) - [Blog](https://blog.r-evolution.co.uk/) - [About Us](https://www.r-evolution.co.uk/about-us) - [Our Work](https://www.r-evolution.co.uk/our-work) - [Careers](https://www.r-evolution.co.uk/careers) - [Get in Touch](https://www.r-evolution.co.uk/contact) ![Blog](https://www.r-evolution.co.uk/sites/default/files/marketing-blog.jpg "Blog") # blog*.* #### Discover industry insights, the latest news and other exciting updates from our team. [Go](https://blog.r-evolution.co.uk/topic/tech-sector#scroll_bottom) [![](https://blog.r-evolution.co.uk/hubfs/hubspot_platinum.png)](https://blog.r-evolution.co.uk/r/evolution-gains-hubspot-platinum-partner-status) ## [r//evolution gains HubSpot Platinum Partner status](https://blog.r-evolution.co.uk/r/evolution-gains-hubspot-platinum-partner-status) We’re proud to announce that we’ve become the northeast’s only HubSpot Platinum Solutions Partner! [Read More](https://blog.r-evolution.co.uk/r/evolution-gains-hubspot-platinum-partner-status) Tags: [Online Marketing](https://blog.r-evolution.co.uk/topic/online-marketing), [r//evolution](https://blog.r-evolution.co.uk/topic/r-evolution), [Tech Sector](https://blog.r-evolution.co.uk/topic/tech-sector) Posted by [Chris Glancey](https://blog.r-evolution.co.uk/author/chris-glancey) on July 3, 2020 - [Tweet](https://twitter.com/share) --- [![](https://blog.r-evolution.co.uk/hubfs/Delivering%20SaaS%20product%20demos%20that%20generate%20sales.png)](https://blog.r-evolution.co.uk/delivering-saas-product-demos-that-generate-sales) ## [Delivering SaaS product demos that generate sales](https://blog.r-evolution.co.uk/delivering-saas-product-demos-that-generate-sales) Struggling to get a noteworthy conversion rate from your SaaS demos? Demos can be a tricky maze to navigate, and it often turns out software companies are approaching them in a less than effective way. [Read More](https://blog.r-evolution.co.uk/delivering-saas-product-demos-that-generate-sales) Tags: [Online Marketing](https://blog.r-evolution.co.uk/topic/online-marketing), [Tech Sector](https://blog.r-evolution.co.uk/topic/tech-sector) ![](https://blog.r-evolution.co.uk/hubfs/Staff%20Photos/anna.jpg) Posted by [Anna Graham](https://blog.r-evolution.co.uk/author/anna-graham) on March 10, 2020 - [Tweet](https://twitter.com/share) --- [![](https://blog.r-evolution.co.uk/hubfs/How%20to%20grow%20your%20SaaS%20business%20with%20customer%20referrals.png)](https://blog.r-evolution.co.uk/how-to-grow-your-saas-business-with-customer-referrals) ## [How to grow your SaaS business with customer referrals](https://blog.r-evolution.co.uk/how-to-grow-your-saas-business-with-customer-referrals) If your business is selling its services to customers, and your customers are happy – can you utilise customer referrals to boost sales even further? The answer is yes. Referrals should be a huge part of the SaaS marketing mix. [Read More](https://blog.r-evolution.co.uk/how-to-grow-your-saas-business-with-customer-referrals) Tags: [Online Marketing](https://blog.r-evolution.co.uk/topic/online-marketing), [Lead Generation](https://blog.r-evolution.co.uk/topic/lead-generation), [Business Growth](https://blog.r-evolution.co.uk/topic/business-growth), [sales enablement](https://blog.r-evolution.co.uk/topic/sales-enablement), [Tech Sector](https://blog.r-evolution.co.uk/topic/tech-sector) Posted by [Chris Glancey](https://blog.r-evolution.co.uk/author/chris-glancey) on February 24, 2020 - [Tweet](https://twitter.com/share) --- [![](https://blog.r-evolution.co.uk/hubfs/The%20most%20effective%20SaaS%20lead%20generation%20channels-01.jpg)](https://blog.r-evolution.co.uk/the-most-effective-saas-lead-generation-channels) ## [The most effective SaaS Lead Generation channels](https://blog.r-evolution.co.uk/the-most-effective-saas-lead-generation-channels) Lead generation is the process of attracting and converting strangers into prospects who have indicated an interest in your company's products and services, while helping you develop a sales pipeline. In the last few years, the buying process has evolved so much that marketers need to find new ways... [Read More](https://blog.r-evolution.co.uk/the-most-effective-saas-lead-generation-channels) Tags: [Lead Generation](https://blog.r-evolution.co.uk/topic/lead-generation), [PPC](https://blog.r-evolution.co.uk/topic/ppc), [SEO](https://blog.r-evolution.co.uk/topic/seo), [CRO](https://blog.r-evolution.co.uk/topic/cro), [Tech Sector](https://blog.r-evolution.co.uk/topic/tech-sector) Posted by [Militsa Koleva](https://blog.r-evolution.co.uk/author/militsa-koleva) on February 21, 2020 - [Tweet](https://twitter.com/share) --- [![](https://blog.r-evolution.co.uk/hubfs/Understanding%20the%20SaaS%20Buyers%20Journey.png)](https://blog.r-evolution.co.uk/understanding-the-saas-buyers-journey) ## [Understanding the SaaS Buyers Journey](https://blog.r-evolution.co.uk/understanding-the-saas-buyers-journey) The need for Software as a Service (SaaS) is growing rapidly and tech businesses would be wise to grasp the opportunity with both hands. [Read More](https://blog.r-evolution.co.uk/understanding-the-saas-buyers-journey) Tags: [Business Growth](https://blog.r-evolution.co.uk/topic/business-growth), [sales](https://blog.r-evolution.co.uk/topic/sales), [Tech Sector](https://blog.r-evolution.co.uk/topic/tech-sector) ![](https://blog.r-evolution.co.uk/hubfs/Staff%20Photos/anna.jpg) Posted by [Anna Graham](https://blog.r-evolution.co.uk/author/anna-graham) on February 19, 2020 - [Tweet](https://twitter.com/share) --- [![](https://blog.r-evolution.co.uk/hubfs/thought%20leader_cover%20image.jpg)](https://blog.r-evolution.co.uk/how-to-position-your-tech-business-as-a-thought-leader) ## [How to Position Your Tech Business as a Thought Leader](https://blog.r-evolution.co.uk/how-to-position-your-tech-business-as-a-thought-leader) Thought leadership has emerged as a powerful strategy for brands to establish their authority and grow in the saturated technology sector. Many marketers now use thought leadership to boost brand awareness and lead generation. With today’s unprecedented access to information, consumers are more... [Read More](https://blog.r-evolution.co.uk/how-to-position-your-tech-business-as-a-thought-leader) Tags: [Lead Generation](https://blog.r-evolution.co.uk/topic/lead-generation), [Tech Sector](https://blog.r-evolution.co.uk/topic/tech-sector) Posted by [Militsa Koleva](https://blog.r-evolution.co.uk/author/militsa-koleva) on August 23, 2019 - [Tweet](https://twitter.com/share) --- [All posts](https://blog.r-evolution.co.uk/all) # Sign up*.* # Digital innovation*.* #### If you need intelligent, user and mobile friendly web design, development or digital solutions we’d be happy to help. Speak to our knowledgeable team to boost your online performance. [Get in touch](https://www.r-evolution.co.uk/contact) [![Revolution](https://blog.r-evolution.co.uk/hubfs/Revolution%20July2017/Images/logo_long.png)](https://www.r-evolution.co.uk/digital/ecommerce#) **Northern Design Centre** Abbots Hill Baltic Business Quarter Gateshead Tyne & Wear NE8 3DF [**0191 499 8415**](tel:01914998415) [Get in Touch](https://www.r-evolution.co.uk/contact) - [Facebook](https://www.facebook.com/revolutionmarketing/) - [Twitter](https://twitter.com/revsonline) - [Linkedin](https://www.linkedin.com/company/r-evolution-marketing) - [Instagram](https://www.instagram.com/revolution.marketing/) © Revolution Marketing Ltd. Registered Company: 04834510. Marketing Agency Newcastle.