Blog

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Discover industry insights, the latest news and other exciting updates from our team.

Anna Graham

Anna Graham

Recent Posts

The importance of social media in destination marketing

Social media has transformed the way businesses interact with and market to their target audiences. For the travel and leisure sector, the rise in the internet and the growing popularity of social channels has fundamentally changed destination marketing.

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Tags: Online Marketing, Communications

Posted by Anna Graham
on January 18, 2018

How to write a content marketing plan that works

Content marketing is hugely important and forms the foundations of other marketing activity; it’s the basis of much inbound marketing and the backbone of SEO. By creating engaging content, you're helping put your brand in prime position to attract and convert potential customers.

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Tags: Marketing

Posted by Anna Graham
on December 20, 2017

Hooray! Award-win for r//evolution at the CIPR Awards

We were delighted to receive an award at this year’s Chartered Institute of Public Relations (CIPR) PRide Awards on Friday night.

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Posted by Anna Graham
on December 13, 2017

How to manage a marketing agency

A marketing agency can offer your company the expert support it needs to plan and deliver the marketing activity your business needs to meet its objectives. If you’ve chosen to appoint a marketing agency, you may be starting to think about the best way to manage this partnership. We’ve put together...

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Tags: Marketing

Posted by Anna Graham
on November 15, 2017

Proud to support ART with HEART Auction

As some of you may know, we’ve worked with Queen’s Hall Arts Centre (QHA) for over ten years on a wide number of projects including exciting launches, plays and exhibitions.

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Posted by Anna Graham
on September 26, 2017

5 things to consider for destination marketing

What is Destination Marketing? Destination marketing is all about promoting a visitor, tourist or leisure attraction. It can raise awareness, generate revenue, increase footfall, spark the interest of potential new visitors and create a social ‘buzz’ about your destination.

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Tags: Marketing

Posted by Anna Graham
on September 20, 2017

Why we love PR

"Public relations is the discipline which looks after reputation, with the aim of earning understanding and support and influencing opinion and behaviour. It is the planned and sustained effort to establish and maintain goodwill and mutual understanding between an organisation and its publics."

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Tags: Communications

Posted by Anna Graham
on September 18, 2017

The Do's and Don'ts of writing a Press Release

In a previous blog, we broke some myths of PR, and explained how public relations is more than just writing press releases.

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Tags: Communications

Posted by Anna Graham
on June 14, 2017