Blog

blog.

Discover industry insights, the latest news and other exciting updates from our team.

Identifying your scale-up challenges

Scale-up is the challenge that medium sized businesses face when looking to leverage their success, to drive rapid growth. A much-used term, a scale-up is defined by the ScaleUp Institute as ‘a business that has increased its turnover and/or employee numbers annually by more than 20 per cent over a...

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Tags: r//evolution, Marketing

Posted by Samantha Wilcox
on August 15, 2018

Working for r//evolution

We are really proud of the culture we have created at r//evolution - our team are a talented bunch of individuals, all experts in their individual fields, and well-versed at combining their skills to deliver outstanding service for our clients. To give a better insight into what it’s like to be...

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Tags: Development, Digital, r//evolution, Communications, Marketing, recruitment

Posted by Helen Hardy
on July 25, 2018

The importance of content marketing in a B2B environment and how to beat the competition

You may think that inbound marketing tactics are primarily only for B2C businesses but, with 95% of B2B buyers considering content as trustworthy when evaluating a company, it’s clear to see that creating engaging and insightful text, videos and images is important for all companies. 

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Tags: Social Media, Inbound Marketing, Online Marketing, Communications, Marketing

Posted by Samantha Wilcox
on July 19, 2018

Optimising your eCommerce checkout

Does this sound familiar? 

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Tags: Digital, ecommerce

Posted by Samantha Wilcox
on July 17, 2018

How to use social media advertising to generate new leads

In some quarters GDPR is seen as a road-block to effective marketing. With much tighter restrictions on marketing communications, some marketers could be forgiven in thinking the ability to generate leads has been severely impacted. 

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Tags: Social Media, Inbound Marketing, Online Marketing

Posted by Chris Glancey
on July 16, 2018

Managing Data Post GDPR – Building A Sustainable Database

Since the introduction of the General Data Protection Regulation (GDPR) earlier this year, marketeers and companies alike have had to adapt their marketing strategy.

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Tags: Inbound Marketing, Online Marketing, Marketing

Posted by Chris Glancey
on July 6, 2018

Successfully expanding from bricks and mortar to eCommerce

By 2040 it is expected that 95% of purchases in the UK will be made via an eCommerce site. This comes alongside a flurry of popular names, such as Marks and Spencer, reducing their presence on the high street (or in the case of Maplin and Toys R Us disappearing altogether). Couple this with data...

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Tags: ecommerce

Posted by Samantha Wilcox
on June 28, 2018

Assessing the opportunities of GDPR

Much has been made about the introduction of the General Data Protection Regulation (GDPR). For some GDPR is deemed to be a hurdle to effective marketing: no more mass email marketing, no more purchasing of data, and big changes to online marketing practices.

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Tags: Online Marketing, Communications

Posted by Chris Glancey
on June 21, 2018

r//evolution marketing workshop - 13 July 2018

r//evolution are hosting a marketing workshop between 12 and 2 on Friday July 13 at the Northern Design Centre in Gateshead which will help busy business leaders and marketers across the region uncover new marketing strategies and outline what tactics you should be employing to make your marketing...

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Tags: Online Marketing, r//evolution, Lead Generation

Posted by Chris Glancey
on June 13, 2018

Selecting the right eCommerce platform for you

In 2018 eCommerce is set to account for 18% of all UK retail sales, with indications this will rise to over 95% by 2040. The popularity of online retail, coupled with the decline in bricks and mortar shops, confirm it is no longer a ‘growing trend’ but rather a key component of any successful...

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Tags: Digital, ecommerce

Posted by Samantha Wilcox
on June 13, 2018