--- title: Blog | r//evolution marketing | Creative Marketing Agency Newcastle (2) description: Marketing insight and blogs from r//evolution marketing - award-winning North East marketing agency (2) --- [![R Evolution](https://blog.r-evolution.co.uk/hubfs/Revolution%20July2017/Images/logo.png) ![R Evolution](https://blog.r-evolution.co.uk/hubfs/Revolution%20July2017/Images/logo_menu.png)](https://www.r-evolution.co.uk/) - [Revenue Growth Strategy](https://www.r-evolution.co.uk/revenue-growth-strategy) - [Digital Transformation](https://www.r-evolution.co.uk/digital-transformation) - [Customer Acquisition](https://www.r-evolution.co.uk/customer-acquisition) - [Customer Nurturing](https://www.r-evolution.co.uk/customer-nurturing) - [r//esources Centre](https://www.r-evolution.co.uk/resources-centre) - [Blog](https://blog.r-evolution.co.uk/) - [About Us](https://www.r-evolution.co.uk/about-us) - [Our Work](https://www.r-evolution.co.uk/our-work) - [Careers](https://www.r-evolution.co.uk/careers) - [Get in Touch](https://www.r-evolution.co.uk/contact) ![Blog](https://www.r-evolution.co.uk/sites/default/files/marketing-blog.jpg "Blog") # blog*.* #### Discover industry insights, the latest news and other exciting updates from our team. [Go](https://blog.r-evolution.co.uk/page/2#scroll_bottom) [![](https://blog.r-evolution.co.uk/hubfs/Delivering%20SaaS%20product%20demos%20that%20generate%20sales.png)](https://blog.r-evolution.co.uk/the-problem-with-manual-processes-in-sales-and-why-you-need-automation) ## [The 3 ways manual processes are slowing down your sales team](https://blog.r-evolution.co.uk/the-problem-with-manual-processes-in-sales-and-why-you-need-automation) Time-draining manual sales processes are often the norm, but in the challenging business climate, you can’t afford to have your recovery slowed down by inefficient processes. [Read More](https://blog.r-evolution.co.uk/the-problem-with-manual-processes-in-sales-and-why-you-need-automation) Tags: [Business Growth](https://blog.r-evolution.co.uk/topic/business-growth), [sales enablement](https://blog.r-evolution.co.uk/topic/sales-enablement), [automation](https://blog.r-evolution.co.uk/topic/automation) Posted by [Chris Glancey](https://blog.r-evolution.co.uk/author/chris-glancey) on June 25, 2020 - [Tweet](https://twitter.com/share) --- [![](https://blog.r-evolution.co.uk/hubfs/thought%20leader_cover%20image.jpg)](https://blog.r-evolution.co.uk/achieving-clarity-in-the-wake-of-covid-19) ## [Achieving clarity in the wake of COVID-19](https://blog.r-evolution.co.uk/achieving-clarity-in-the-wake-of-covid-19) If the COVID-19 pandemic has taught us one thing, it’s the importance of maintaining a cool head when everything is seemingly conspiring against you. [Read More](https://blog.r-evolution.co.uk/achieving-clarity-in-the-wake-of-covid-19) Tags: [r//evolution](https://blog.r-evolution.co.uk/topic/r-evolution), [Marketing](https://blog.r-evolution.co.uk/topic/marketing), [Business Growth](https://blog.r-evolution.co.uk/topic/business-growth), [covid 19](https://blog.r-evolution.co.uk/topic/covid-19), [coronavirus](https://blog.r-evolution.co.uk/topic/coronavirus), [growth sprints](https://blog.r-evolution.co.uk/topic/growth-sprints) Posted by [Chris Glancey](https://blog.r-evolution.co.uk/author/chris-glancey) on June 2, 2020 - [Tweet](https://twitter.com/share) --- [![](https://blog.r-evolution.co.uk/hubfs/Delivering%20SaaS%20product%20demos%20that%20generate%20sales.png)](https://blog.r-evolution.co.uk/the-importance-of-failing-fast-in-a-post-covid-world) ## [The importance of failing fast in a post COVID world](https://blog.r-evolution.co.uk/the-importance-of-failing-fast-in-a-post-covid-world) There’s no doubt about it, COVID-19 has changed the marketing landscape. At the beginning of the year, none of us saw the impact Coronavirus would have on business. [Read More](https://blog.r-evolution.co.uk/the-importance-of-failing-fast-in-a-post-covid-world) Tags: [Online Marketing](https://blog.r-evolution.co.uk/topic/online-marketing), [Lead Generation](https://blog.r-evolution.co.uk/topic/lead-generation), [scale up](https://blog.r-evolution.co.uk/topic/scale-up), [Business Growth](https://blog.r-evolution.co.uk/topic/business-growth), [covid 19](https://blog.r-evolution.co.uk/topic/covid-19), [coronavirus](https://blog.r-evolution.co.uk/topic/coronavirus) Posted by [Chris Glancey](https://blog.r-evolution.co.uk/author/chris-glancey) on May 28, 2020 - [Tweet](https://twitter.com/share) --- [![](https://blog.r-evolution.co.uk/hubfs/Blog%20Images/survive-coronavirus.png)](https://blog.r-evolution.co.uk/making-sure-your-business-survives-coronavirus) ## [Making sure your business survives Coronavirus](https://blog.r-evolution.co.uk/making-sure-your-business-survives-coronavirus) It’s small consolation but, even at the beginning of the year, none of us saw the impact Coronavirus would have on our businesses. [Read More](https://blog.r-evolution.co.uk/making-sure-your-business-survives-coronavirus) Tags: [Inbound Marketing](https://blog.r-evolution.co.uk/topic/inbound-marketing), [Online Marketing](https://blog.r-evolution.co.uk/topic/online-marketing), [Communications](https://blog.r-evolution.co.uk/topic/communications), [Marketing](https://blog.r-evolution.co.uk/topic/marketing), [Business Growth](https://blog.r-evolution.co.uk/topic/business-growth), [covid 19](https://blog.r-evolution.co.uk/topic/covid-19), [coronavirus](https://blog.r-evolution.co.uk/topic/coronavirus) ![](https://blog.r-evolution.co.uk/hubfs/Staff%20Photos/gill.jpg) Posted by [Gill Burgess](https://blog.r-evolution.co.uk/author/gill-burgess) on April 16, 2020 - [Tweet](https://twitter.com/share) --- [![](https://blog.r-evolution.co.uk/hubfs/Delivering%20SaaS%20product%20demos%20that%20generate%20sales.png)](https://blog.r-evolution.co.uk/delivering-saas-product-demos-that-generate-sales) ## [Delivering SaaS product demos that generate sales](https://blog.r-evolution.co.uk/delivering-saas-product-demos-that-generate-sales) Struggling to get a noteworthy conversion rate from your SaaS demos? Demos can be a tricky maze to navigate, and it often turns out software companies are approaching them in a less than effective way. [Read More](https://blog.r-evolution.co.uk/delivering-saas-product-demos-that-generate-sales) Tags: [Online Marketing](https://blog.r-evolution.co.uk/topic/online-marketing), [Tech Sector](https://blog.r-evolution.co.uk/topic/tech-sector) ![](https://blog.r-evolution.co.uk/hubfs/Staff%20Photos/anna.jpg) Posted by [Anna Graham](https://blog.r-evolution.co.uk/author/anna-graham) on March 10, 2020 - [Tweet](https://twitter.com/share) --- [![](https://blog.r-evolution.co.uk/hubfs/How%20to%20grow%20your%20SaaS%20business%20with%20customer%20referrals.png)](https://blog.r-evolution.co.uk/how-to-grow-your-saas-business-with-customer-referrals) ## [How to grow your SaaS business with customer referrals](https://blog.r-evolution.co.uk/how-to-grow-your-saas-business-with-customer-referrals) If your business is selling its services to customers, and your customers are happy – can you utilise customer referrals to boost sales even further? The answer is yes. Referrals should be a huge part of the SaaS marketing mix. [Read More](https://blog.r-evolution.co.uk/how-to-grow-your-saas-business-with-customer-referrals) Tags: [Online Marketing](https://blog.r-evolution.co.uk/topic/online-marketing), [Lead Generation](https://blog.r-evolution.co.uk/topic/lead-generation), [Business Growth](https://blog.r-evolution.co.uk/topic/business-growth), [sales enablement](https://blog.r-evolution.co.uk/topic/sales-enablement), [Tech Sector](https://blog.r-evolution.co.uk/topic/tech-sector) Posted by [Chris Glancey](https://blog.r-evolution.co.uk/author/chris-glancey) on February 24, 2020 - [Tweet](https://twitter.com/share) --- [![](https://blog.r-evolution.co.uk/hubfs/The%20most%20effective%20SaaS%20lead%20generation%20channels-01.jpg)](https://blog.r-evolution.co.uk/the-most-effective-saas-lead-generation-channels) ## [The most effective SaaS Lead Generation channels](https://blog.r-evolution.co.uk/the-most-effective-saas-lead-generation-channels) Lead generation is the process of attracting and converting strangers into prospects who have indicated an interest in your company's products and services, while helping you develop a sales pipeline. In the last few years, the buying process has evolved so much that marketers need to find new ways... [Read More](https://blog.r-evolution.co.uk/the-most-effective-saas-lead-generation-channels) Tags: [Lead Generation](https://blog.r-evolution.co.uk/topic/lead-generation), [PPC](https://blog.r-evolution.co.uk/topic/ppc), [SEO](https://blog.r-evolution.co.uk/topic/seo), [CRO](https://blog.r-evolution.co.uk/topic/cro), [Tech Sector](https://blog.r-evolution.co.uk/topic/tech-sector) Posted by [Militsa Koleva](https://blog.r-evolution.co.uk/author/militsa-koleva) on February 21, 2020 - [Tweet](https://twitter.com/share) --- [![](https://blog.r-evolution.co.uk/hubfs/Understanding%20the%20SaaS%20Buyers%20Journey.png)](https://blog.r-evolution.co.uk/understanding-the-saas-buyers-journey) ## [Understanding the SaaS Buyers Journey](https://blog.r-evolution.co.uk/understanding-the-saas-buyers-journey) The need for Software as a Service (SaaS) is growing rapidly and tech businesses would be wise to grasp the opportunity with both hands. [Read More](https://blog.r-evolution.co.uk/understanding-the-saas-buyers-journey) Tags: [Business Growth](https://blog.r-evolution.co.uk/topic/business-growth), [sales](https://blog.r-evolution.co.uk/topic/sales), [Tech Sector](https://blog.r-evolution.co.uk/topic/tech-sector) ![](https://blog.r-evolution.co.uk/hubfs/Staff%20Photos/anna.jpg) Posted by [Anna Graham](https://blog.r-evolution.co.uk/author/anna-graham) on February 19, 2020 - [Tweet](https://twitter.com/share) --- [![](https://blog.r-evolution.co.uk/hubfs/thought%20leader_cover%20image.jpg)](https://blog.r-evolution.co.uk/how-to-position-your-tech-business-as-a-thought-leader) ## [How to Position Your Tech Business as a Thought Leader](https://blog.r-evolution.co.uk/how-to-position-your-tech-business-as-a-thought-leader) Thought leadership has emerged as a powerful strategy for brands to establish their authority and grow in the saturated technology sector. Many marketers now use thought leadership to boost brand awareness and lead generation. With today’s unprecedented access to information, consumers are more... [Read More](https://blog.r-evolution.co.uk/how-to-position-your-tech-business-as-a-thought-leader) Tags: [Lead Generation](https://blog.r-evolution.co.uk/topic/lead-generation), [Tech Sector](https://blog.r-evolution.co.uk/topic/tech-sector) Posted by [Militsa Koleva](https://blog.r-evolution.co.uk/author/militsa-koleva) on August 23, 2019 - [Tweet](https://twitter.com/share) --- [![](https://blog.r-evolution.co.uk/hubfs/mmsamples_header-1.jpeg)](https://blog.r-evolution.co.uk/prestigious-industry-award-win-for-revolution-creative-work) ## [Prestigious Industry Award Win for r//evolution’s Creative Work](https://blog.r-evolution.co.uk/prestigious-industry-award-win-for-revolution-creative-work) [Read More](https://blog.r-evolution.co.uk/prestigious-industry-award-win-for-revolution-creative-work) Tags: [Design](https://blog.r-evolution.co.uk/topic/design), [Marketing](https://blog.r-evolution.co.uk/topic/marketing) Posted by [Militsa Koleva](https://blog.r-evolution.co.uk/author/militsa-koleva) on July 4, 2019 - [Tweet](https://twitter.com/share) --- [Previous](https://blog.r-evolution.co.uk/page/1) [All posts](https://blog.r-evolution.co.uk/all) [Next](https://blog.r-evolution.co.uk/page/3) # Sign up*.* # Digital innovation*.* #### If you need intelligent, user and mobile friendly web design, development or digital solutions we’d be happy to help. 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