Since the introduction of the General Data Protection Regulation (GDPR) earlier this year, marketeers and companies alike have had to adapt their marketing strategy.
So, as a professional marketeer or business owner, just how do you go about your marketing now that GDPR is finally here and in full swing?
Tags: Social Media, Communications, Marketing, Lead Generation, PPC
When it comes to web design in 2018 it’s not enough to simply have a layout that will work across all viewing platforms. In order to ensure your online presence is modern and inviting, helping to deliver great results for your business, there are many elements to consider. A great starting point is...
Tags: Digital, Marketing, web design
It goes without saying that marketing automation has completely transformed the way companies execute their marketing strategies.
Tags: Online Marketing, Marketing
April traditionally begins in a myriad of mirth, with brands showing their playful sides on everything from fake products (avocado Coca-Cola anyone?) to parliamentary offices taking the time to troll…unless of course EU Passports will indeed be taking on a very different brand identity in the...
Tags: Social Media, Communications, Marketing
We’re sure by now you’re familiar with the concept of content marketing; creating engaging content to help establish your brand as a key player in your market, to attract and convert potential customers.
Tags: Social Media, Marketing
We’re all familiar with brands ramping up their marketing in the run up to Christmas - mostly with a wintery, festive theme. These campaigns have varying degrees of success; from the direct (the now traditional heartfelt John Lewis contribution) to the subtly-timed (diet ads starting approximately...
Tags: Marketing
Social media is a wonderful tool in the marketing mix for any business. Twitter, Instagram, Linkedin, Facebook, Pinterest and more are likely to be daily platforms for many of your customers, stakeholders and employees – so be sure to know how to use them well.
Tags: Social Media, Communications, Marketing
Getting the attention of potential visitors or customers is always challenging. Although the digital age has given us the tools to reach and engage with more individuals, despite geographical borders, it’s still tricky to be seen and heard when promoting your destination thanks to the immense...
Tags: Online Marketing, Marketing, PPC, Destination Marketing
